I’m a keyboard shortcut fanatic. I type at nearly 100 wpm, and I use tools like Quicksilver to make it so that my hands have to leave the keyboard as little as possible. In fact, one of the reasons I first switched to using Chrome was because I can switch between tabs quickly by using CMD + [arrow key] or CMD + number. For example, I keep Gmail open in a pinned tab, and it’s always the first tab. That way, I can always type CMD 1 to go directly to my email. Then “c” to compose a new email (using Gmail’s excellent keyboard shortcuts), and I’ve gone from browsing to writing an email in under a second.
Prefacing it with # makes it so I can go to instapaper without accidentally triggering the bookmarklet instead, and also seems to make Chrome put the bookmarklet higher in my results than a simple bookmark without the #.
Then I came across the perfect solution: Chrome supports custom search tools (that I use frequently). If you right click on the Omnibox, you can “Edit Search Engines…”
And add a new “search engine” using “#insta” as the keyword…